科研管理

科研管理 ›› 2025, Vol. 46 ›› Issue (9): 78-87.DOI: 10.19571/j.cnki.1000-2995.2025.09.008

• 论文 • 上一篇    下一篇

市场势力对企业数字化转型的影响效应研究

王如忠，盛皓炜   

  1. 上海社会科学院应用经济研究所，上海200020
  • 收稿日期:2024-08-17 修回日期:2025-04-23 出版日期:2025-09-20 发布日期:2025-09-09
  • 通讯作者: 盛皓炜
  • 基金资助:

Research on the impact of market power on enterprise digital transformation

Wang Ruzhong, Sheng Haowei   

  1. Institute of Applied Economics, Shanghai Academy of Social Sciences, Shanghai 200020, China
  • Received:2024-08-17 Revised:2025-04-23 Online:2025-09-20 Published:2025-09-09

摘要：     市场势力作为影响企业风险防控和资源配置的重要因素，是企业实施数字化转型的关键支撑。本文以2017至2021年A股上市公司为样本，在理论分析的基础上，运用固定效应模型和调节效应模型，检验市场势力对企业数字化转型的影响。研究发现：(1)市场势力对企业数字化转型具有显著的正面推动作用，且呈现边际递增特征；(2)营商环境在市场势力对企业数字化转型的影响中具有调节作用；(3)市场势力对企业数字化转型的影响存在异质性，它对非国有企业、劳动密集型企业、东部地区企业等类型的数字化转型的促进作用更加明显；(4)市场势力促进了数字化技术无形资产投入持续增长，对企业数字化转型具有动态的累积效应。本文拓展了市场势力和企业数字化转型的研究视野，对推进企业数字化转型和优化营商环境具有一定启示。

关键词: 市场势力, 企业数字化转型, 营商环境, 调节效应

Abstract:     Market power, as a critical factor influencing risk management and resource allocation, plays a pivotal role in shaping and executing strategies for digital transformation. Using the data from A-share listed companies between 2017 and 2021, this study applied the fixed effects and moderating effects models, grounded in theoretical analysis, to explore how market power affects enterprise digital transformation, and uncovered several key findings: (1) Market power significantly drives enterprise digital transformation and exhibits characteristics of marginal increasing returns; (2) The business environment plays a moderating role in the impact of market power on digital transformation; (3) The impact of market power on digital transformation exhibits heterogeneity, with a more pronounced promoting effect observed in non-state-owned enterprises, labor-intensive enterprises, and enterprises located in eastern regions; and (4) Market power fosters sustained growth in intangible investments related to digital technologies, indicating a dynamic cumulative effect. The paper will broaden the research horizon on market power and enterprise digital transformation, thus offering practical implications for promoting digital transformation and optimizing the business environment.

Key words:  market power, enterprise digital transformation, business environment, moderating effect