Abstract: Researches of scholars generally show that the manufacturing enterprises in the process of service innovation will face profit level fluctuations, the so-called “servitization paradox”, which may be derived from the enterprise managers’ strategy cognition differences of service innovation, so managers’ ability of thinking affect the implementation effect of the strategy of enterprise servitization, thus we try to bring enterprise manager factors into the study, analyze the relationship of performance and servitization of the listed manufacturing companies in China during 2007-2013 from the perspective of upper echelon theory, and construct the panel data of enterprise to  inspect the threshold effect, then the empirical research results confirmed the obvious top management team characteristics threshold effect in the enterprise strategy implementation of servitization.

Key words: servitization paradox, manufacturing, threshold effect, upper echelon theory