The study on the competitive action of new ventures based on the characteristics of entrepreneurial opportunity

Lin Song(School of Business, Central University of Finance and Economics, Beijing 100081, China); Jiang Yanfu（School of Economics and Management, Tsinghua University, Beijing 100084, China)//Science Research Management2008,29(1).41—47.

Science Research Management ›› 2008, Vol. 29 ›› Issue (1) : 48-51.

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Science Research Management ›› 2008, Vol. 29 ›› Issue (1) : 48-51.

The study on the competitive action of new ventures based on the characteristics of entrepreneurial opportunity

Lin Song(School of Business, Central University of Finance and Economics, Beijing 100081, China); Jiang Yanfu（School of Economics and Management, Tsinghua University, Beijing 100084, China)//Science Research Management2008,29(1).41—47.

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Abstract

The existing study on the competitive action of new venturesis mainly proceeded from the strategy management, which lacks far-reaching theoretical survey. On the basis of exploration of entrepreneurial opportunity, an optimal model, that analyzes the relationship between entrepreneurial opportunity and competitive action of new ventures has been established, and it is pointed out that the different entrepreneurial opportunities need different market competitive action combinations in order to get maximum expected profits. . 5 Refs In Chinese

Key words

entrepreneurial opportunity

/ competitive action

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. The study on the competitive action of new ventures based on the characteristics of entrepreneurial opportunity[J]. Science Research Management. 2008, 29(1): 48-51