A study of the mechanism how top executives break through cognitive inertia from the perspective of environmental scanning

Science Research Management ›› 2015, Vol. 36 ›› Issue (9): 100-105.

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A study of the mechanism how top executives break through cognitive inertia from the perspective of environmental scanning

He Yiqing¹, Wang Yingjun¹, Fang Lin², Zhang Teng¹

1. Business School, Nankai University, Tianjin 300071, China;
2. School of International Business, Tianjin Foreign Studies University, Tianjin 300204, China

Received:2014-12-24 Revised:2015-06-20 Online:2015-09-25 Published:2015-09-18

Abstract

Abstract: Managerial cognitive inertia is one of the most critical constraints of firms adopting strategic renewal/change in environmental uncertainty, however, influential factors and internal mechanism of actual information absorption from environmental scanning still remain to be explored. This paper combined knowledge management theory with cognitive psychology and neuroscience theory and studied environmental scanning behavior based on knowledge schema. We not only elaborated the significance of change management of knowledge schema, but also proposed approaches to break through cognitive inertia. At last, this study raised an integrated framework model.

Key words: knowledge schema, cognitive inertia, environmental scanning, neuroscience

CLC Number:

F203.9

He Yiqing, Wang Yingjun, Fang Lin, Zhang Teng. A study of the mechanism how top executives break through cognitive inertia from the perspective of environmental scanning[J]. Science Research Management, 2015, 36(9): 100-105.

References

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A study of the mechanism how top executives break through cognitive inertia from the perspective of environmental scanning

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