Science Research Management ›› 2012, Vol. 33 ›› Issue (12): 110-116.

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Motivations for patent commercialization:Theories, models, and policy analysis

Chen Zhaohui1,2   

  1. 1. School of Management,Huazhong University of Science and Technology, Wuhan 430074, China;
    2. School of Management, Guangxi University of Technology, Liuzhou 545006, China
  • Received:2011-08-10 Revised:2012-01-09 Online:2012-12-27 Published:2012-12-17

Abstract: How to encourage patent commercialization?Reward theory points out that it should be directly incentive to invention, but prospect theory emphasizes on the persistence of stimulation during post-commercialization. The evolution of commercialization is analyzed based on Orphan Drug Act (ODA) policy in U.S. and EU, and following results are concluded that market exclusivity rights emphasize on market protection during commercialization and patent rights emphasize on the protection of technology innovations, theses two rights form the motivate framework, providing a solution for dealing with the insufficient incentives due to market failure. It is also necessary to pay more attention to the role of SMEs playing in the process of commercialization. A dynamic incentive equilibrium should be achieved between push-policy and pull-policy,and the same equilibrium should be made between production and commercialization of patents.

Key words: patent commercialization, commercialization pattern, motivation, patent policy

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