The corporate social responsibility evaluation model basedon the concept of scientific development

Mai Sheng, Kuang Haibo, Zhang Xiaonan

Science Research Management ›› 2012, Vol. 33 ›› Issue (3) : 148-154.

PDF(1107 KB)
PDF(1107 KB)
Science Research Management ›› 2012, Vol. 33 ›› Issue (3) : 148-154.

The corporate social responsibility evaluation model basedon the concept of scientific development

  • Mai Sheng1, Kuang Haibo2, Zhang Xiaonan3
Author information +
History +

Abstract

Although the researches related to Corporate Social Responsibility (CSR) evaluation has become the hot point in the current academic circle, the study of CSR from the scope of scientific development would be an innovative one. The scientific development concept is introduced into the evaluation system of CSR, the conceptual framework of CSR is proposed based on scientific development concept, and the evaluation index system of CSR is built. With the entropy-weighting Technique for Order Preference by Similarity to Ideal Solution(TOPSIS) method, the social responsibility development of seven sample enterprises is evaluated and analyzed, at the same time; the results are compared with the CSR development index of Chinese top 100 companies. Results show that the scientific development concept plays a relatively important role in the evaluation system of CSR, which is able to adjust social responsibility development level of the corporations.

Key words

CSR / scientific development / entropy weight method / TOPSIS / evaluation model

Cite this article

Download Citations
Mai Sheng, Kuang Haibo, Zhang Xiaonan. The corporate social responsibility evaluation model basedon the concept of scientific development[J]. Science Research Management. 2012, 33(3): 148-154

References

[1] Brown T J. Corporate associations in marketing: antecedents and consequences [J]. Corporate Reputation Review.1998(1):215-233. [2] Sen S, Bhattacharya C B. Does doing good always lead to doing better? Consumer reactions to corporate social responsibility [J]. Journal of Marketing Research.2001(38):225-243. [3] Bhattacharya C B, Sen S. Doing better at doing good: when, why, and how consumers respond to corporate social initiatives [J]. California Management Review.2004(47):9-24. [4] Mohr L A, Webb D J. The effects of social corporate responsibility and price on consumer responses [J]. Journal of Consumer Affairs. 2005(39):121-148. [5] 金立印.企业社会责任运动测评指标体系实证研究——消费者视角[J].中国工业经济.2006(6):114-120. [6] 周延风,罗文恩,肖文建.企业社会责任行为与消费者响应——消费者个人特质和价格信号的调节[J].中国工业经济.2007(3):62-69. [7] 杨自业,尹开国.公司社会绩效影响财务绩效的实证研究——来自中国上市公司的经验数据[J].中国软科学.2009(11):109-118. [8] 宋建波,盛春艳.基于利益相关者的企业社会责任评价研究——以制造业上市公司为例[J].中国软科学.2009(10):153-163. [9] 陈佳贵,黄群慧,彭华岗等.中国企业社会责任研究报告(2010)[M].北京:社会科学出版社,2010. [10] 李正.企业社会责任与企业价值的相关性研究——来自沪市上市公司的经验数据[J].中国工业经济.2006(2):77-83. [11] 买生,汪克夷,匡海波.企业社会价值评估研究[J].科研管理.2011,32(6):100-107. [12] 张玉玲,迟国泰,祝志川.基于变异系数-AHP的经济评价模型及中国十五期间实证研究[J].管理评论.2011(1):1677-1686. [13] 顾雪松,迟国泰,程鹤.基于聚类-因子分析的科技评价指标体系构建[J].科学学研究.2010(4):508-514. [14] 迟国泰,隋聪,齐菲.基于超效率DEA的科学技术评价模型及其实证[J].科研管理.2010(4):94-104. [15] 迟国泰,王钰娟,刘艳萍.基于三角模糊熵的经济评价模型及副省级城市的实证研究[J].运筹与管理.2010(5):107-117. [16] 刘宇辉.基于生态足迹模型的经济-生态协调度评估[M].北京:中国环境科学出版社,2009. [17] 王海鹏,田澎,靳萍.中国科技投入与经济增长的Granger因果关系分析[J].系统工程.2005,23(7): 85-88. [18] 张兴国.可持续发展与人的主体地位[J].北京大学学报:哲学社会科学版.2003, 40(2):27-32.
PDF(1107 KB)

Accesses

Citation

Detail

Sections
Recommended

/