From specialized positioning to parallel development: Enterprises' realization of change in organizational identity in the context of building an integrated national strategic system and capacity

Zhang Shengtai, Guo Xiaochao, Zhang Qiang, Xu Kai

Science Research Management ›› 2026, Vol. 47 ›› Issue (3) : 72-82.

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Science Research Management ›› 2026, Vol. 47 ›› Issue (3) : 72-82. DOI: 10.19571/j.cnki.1000-2995.2026.03.008  CSTR: 32148.14.kygl.2026.03.008

From specialized positioning to parallel development: Enterprises' realization of change in organizational identity in the context of building an integrated national strategic system and capacity

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Abstract

Under the guidance of consolidating and improving the integrated national strategic system and capabilities,the dilemma of how to build organizational identity has become the focus of academic attention. This study selected a certain heavy truck enterprise as the research object,and deconstructed its organizational identity change process based on the meaning construction theory and cognitive schema theory. The results showed that: (1) Organizational identity follows the meaning construction process of "goal setting-perceived problem-identity response" and meaning construction has two functions: scanning environmental resources inside and outside the organization and guiding the transformation from imagination to cognition;(2) Organizational identity follows the meaning construction process of "goal setting-perceived problem-identity response";(3) Identity cognitive schema is the logical starting point of organizational identity change. With the evolution of the richness and relevance of identity cognitive schema,it provides enterprises with a new organizational identity more clearly and specifically. (4) The identity change of integrated organization shows a path transition from "single-point integrated organization identity" to "full-chain integrated organization identity" and then to "multi-dimensional integrated organization identity". The above conclusions will provide a basis for the construction of the mechanism model of enterprise organizational identity change in the process of integration,enrich the theoretical explanation of meaning construction theory and organizational identity change theory to military-civilian integration,and help to understand and deepen the internal law of building an integrated national strategic system and capacity development.

Key words

organizational identity / integration / meaning construction / organizational change / case study

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Zhang Shengtai , Guo Xiaochao , Zhang Qiang , et al. From specialized positioning to parallel development: Enterprises' realization of change in organizational identity in the context of building an integrated national strategic system and capacity[J]. Science Research Management. 2026, 47(3): 72-82 https://doi.org/10.19571/j.cnki.1000-2995.2026.03.008

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