Science Research Management ›› 2007, Vol. 28 ›› Issue (2): 99-104.

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Effect of regional soft milieu on enterprise competitiveness and its evaluation system

Fan Jun   

  1. College of Management, Zhejiang University, Hangzhou 310027, China
  • Received:2005-06-23 Online:2007-03-24 Published:2011-05-16

Abstract: Regional soft milieu consists of six factors: government,society,business legislation,market,education and science,and financial service.Through the relationship of outer factor of enterprise competitiveness,regional soft milieu takes effect on enterprise's resource and essential factor of knowledge in various means,and consequently shows its effect on enterprise's competence.An evaluation system based on AHP is set up,and an empirical study on Zhejiang province's regional soft milieu is given.

Key words: regional soft milieu, enterprise competitiveness, evaluation system

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