科研管理 ›› 2025, Vol. 46 ›› Issue (6): 84-92.DOI: 10.19571/j.cnki.1000-2995.2025.06.009

• 论文 • 上一篇    下一篇

数字化转型对海外子公司地理布局的影响研究

赵晓阳1,2,衣长军1,3,张吉鹏4   

  1. 1.华侨大学工商管理学院,福建 泉州362021;
    2.中山大学岭南学院,广东 广州510275;
    3.福建省习近平新时代中国特色社会主义思想研究中心华侨大学研究基地,福建 泉州362021;
    4.华侨大学经济与金融学院,福建 泉州362021

  • 收稿日期:2024-03-12 修回日期:2024-11-27 出版日期:2025-06-20 发布日期:2025-06-06
  • 通讯作者: 衣长军
  • 基金资助:
    国家社会科学基金重点项目:“全球华侨华人网络对中国企业海外投资广度、深度与效率影响研究”(22AGL004,2022.09—2025.09);中国博士后科学基金面上资助项目:“中国跨国企业海外投资布局、战略韧性与效率的优化策略研究:基于数实产业技术融合视角”(2024M763833,2024.11—2026.11)。

A study of the impact of digital transformation on the geographic layout of overseas subsidiaries

Zhao Xiaoyang1,2, Yi Changjun1,3, Zhang Jipeng4   

  1. 1. School of Business Administration, Huaqiao University, Quanzhou 362021, Fujian, China; 
    2. Lingnan College, Sun Yatsen University, Guangzhou 510275, Guangdong, China;
    3.Fujian Province Research Center for Xi Jinping Thought on Socialism with Chinese Characteristics in the New Era, Huaqiao University, Quanzhou 362021, Fujian, China;
    4. School of Economics and Finance, Huaqiao University, Quanzhou 362021, Fujian, China
  • Received:2024-03-12 Revised:2024-11-27 Online:2025-06-20 Published:2025-06-06

摘要:    跨国企业作为“双循环”经济发展的重要纽带,如何优化配置海外子公司地理布局成为学术界关注的重要问题。本文以2008—2021年中国跨国企业海外子公司数据为样本,通过固定效应模型实证检验了企业数字化转型对海外子公司地理布局多元化的影响,并进一步考察了高管海外工作经历的调节效应。研究发现:(1)数字化转型提升了海外子公司地理布局多元化水平;(2)高管海外工作经历增强了数字化转型对海外子公司地理布局多元化的促进效应;(3)机制检验表明,企业数字化转型主要通过提高企业生产率和提升动态能力这两方面促进海外子公司地理布局多元化;(4)相对于非制造业行业而言,企业数字化转型对海外子公司地理布局多元化的影响在制造业行业中更明显。本文的研究结论为检验数字化技术在跨国企业海外投资中的积极作用提供了新的理论框架和经验证据。

关键词: 跨国企业, 数字化转型, 海外子公司地理布局多元化, 高管海外工作经历

Abstract:    Multinational enterprises (MNEs) are an important link in the development of dual circulation economy. How to optimally configure the geographic layout of MNEs′ overseas subsidiaries is currently an important topic of academic interest. Using the data on Chinese MNEs from 2008-2021 as a sample, this study empirically examined the mechanism of corporate digital transformation on the diversification of overseas subsidiaries′ geographic layouts. It further examined the moderating effects of executives′ overseas work experience. The study found that digital transformation significantly contributes to the geographic diversification of overseas subsidiaries. The executives′ overseas work experience enhances the effect of digital transformation on the geographic diversification of overseas subsidiaries. The mechanistic analysis showed that digital transformation facilitates geographic diversification of foreign subsidiaries mainly by increasing firm productivity and enhancing dynamic capabilities. The findings will provide a new theoretical framework and empirical evidence to test the facilitating effect of digital technology in MNEs′ overseas investments.

Key words: multinational enterprise (MNE), digital transformation, diversify the geographic layout of overseas subsidiary, overseas work experience of executives