Research on the impact of effectuation on the independent micro-innovation of startups

doi:10.19571/j.cnki.1000-2995.2025.08.008

Abstract

Abstract: Independent micro-innovation is of great significance for new ventures to achieve curve overtaking in a fiercely competitive environment. Effectuation has become an important means for startups to reduce uncertainty and innovation risks, break through resource constraints, and achieve micro innovation. However, there is currently little research to explore the influence mechanism between effectuation and independent micro-innovation. Based on the theory of effectuation, this study used a hierarchical regression method to empirically test the sample data of 426 new startups. The research results showed that: (1) Effectuation has a significant positive impact on independent micro-innovation; (2) Resource bricolage plays a partial mediating role between effectuation and independent micro-innovation; (3) Competition intensity plays a positive moderating effect in the relationship between effectuation and resource bricolage. The higher the intensity of the competition, the stronger the positive impact of effectuation on resource bricolage; (4) Government support has a positive moderating effect in the relationship between effectuation and independent micro-innovation. The more support the government provides, the stronger the positive impact of effectuation on independent micro-innovation for new ventures.The research findings provide theoretical reference and guidance value for the practice of independent micro-innovation of new ventures.

Key words: independent micro-innovation, effectuation, resource bricolage, competition intensity, government support

Li Weiming, Wu Zhenfang, Li Chunyan. Research on the impact of effectuation on the independent micro-innovation of startups[J]. Science Research Management, 2025, 46(8): 80-89.

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