Science Research Management ›› 2014, Vol. 35 ›› Issue (9): 98-105.

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Research on impact of dynamic capability on diversification strategy under the perspective of knowledge

Hu Gang1, Cao Xing2   

  1. 1. School of Economics and Management, Changsha University of Science and Technology, Changsha 410076, Hunan, China;
    2. School of Business, Central South University, Changsha 410083, Hunan, China
  • Received:2012-11-05 Revised:2014-02-10 Online:2014-09-25 Published:2014-10-22

Abstract: On the footing of knowledge-based view, this paper studies how dynamic capability influences corporate diversification and constructs structural equation model in view of the relation between the two. Taking the manufacturing industry as the research object, this paper collects data through questionnaire survey and carries out an empirical test. The results show that dynamic capability has significantly positive impacts on innovation-based diversity and knowledge integration capability also has significant positive effects on replication-based diversity. The effect of knowledge assimilation and knowledge creation ability upon diversity is partially achieved by knowledge integration ability. Knowledge assimilation and knowledge creation ability, in particular, produce no immediate effects on replication-based diversity. Knowledge integration ability is a must that produces effects on replication-based diversity.

Key words: knowledge assimilation, knowledge creation, knowledge integration, replication-based diversity, innovation-based diversity

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