网络关系升级对企业升级行为与企业绩效的影响研究

科研管理 ›› 2013, Vol. 34 ›› Issue (11): 124-130.

网络关系升级对企业升级行为与企业绩效的影响研究

赖红波, 丁伟, 程建新

华东理工大学艺术设计与传媒学院, 上海 200237

收稿日期:2012-06-28 修回日期:2013-08-14 出版日期:2013-11-13 发布日期:2013-11-13
基金资助:
华东理工大学学院课题(转型升级与"设计立县")资助。

Impact of the network relationship upgrading on the enterprise’s upgradingbehavior and its performance

Lai Hongbo, Ding Wei, Cheng Jianxin

School of Art Design and Media, East China University of Science and Technology, Shanghai 200237, China

Received:2012-06-28 Revised:2013-08-14 Online:2013-11-13 Published:2013-11-13

摘要/Abstract

摘要： 在本土企业升级行为与升级路径遇到“瓶颈”的背景下,本研究提出了网络关系升级的概念,构建了基于网络关系为调节变量的企业产品、技术和品牌升级行为对企业绩效的影响模型;同时,针对200多家企业搜集了186份有效问卷,进行了实证分析。研究结果表明,网络关系在企业产品、技术和品牌升级与企业绩效关系中发挥调节效应,即网络关系升级能增强企业的产品、技术和品牌升级行为对企业绩效的影响。

关键词: 升级, 网络, 网络关系, 高端突破

Abstract: In the background where the upgrading behavior and paths of the domestic enterprises meet with "bottlenecks", this paper puts forward the concept of network upgrading and constructs a model of impact of the enterprise's products, technology and brand upgrade behavior on the enterprise's performance based on the network relationship as a moderating variable. At the same time, the paper conducts an empirical analysis to the 186 valid questionnaires collected from more than 200 companies and the results show that the network relationship plays a moderating effect on the relationship of the enterprise's products, technology and brand upgrading and the enterprise's performance, namely the network upgrading can influence and enhance the impact of the enterprise's product, technology and brand upgrading behavior on the enterprise performance.

Key words: upgrading, network, network relationship, break-through on the high level

中图分类号:

F273.2

赖红波, 丁伟, 程建新. 网络关系升级对企业升级行为与企业绩效的影响研究[J]. 科研管理, 2013, 34(11): 124-130.

Lai Hongbo, Ding Wei, Cheng Jianxin. Impact of the network relationship upgrading on the enterprise’s upgradingbehavior and its performance[J]. Science Research Management, 2013, 34(11): 124-130.

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