科研管理

科研管理 ›› 2016, Vol. 37 ›› Issue (9): 113-122.

• 论文 • 上一篇    下一篇

商业模式匹配跨界搜索战略对创新绩效的影响

王素娟,王建智   

  1. 山西大学经济与管理学院
  • 收稿日期:2015-09-11 修回日期:2016-03-04 出版日期:2016-09-20 发布日期:2016-09-20
  • 通讯作者: 王素娟
  • 基金资助:

    国家自然科学基金资助项目(71101082，2012.01-2014.12)；山西省高校人文社科重点研究基地项目(2014305，2014.07-2016.07)

The fit between business model and transboundary search strategy for the enterprise innovation performance

Wang Sujuan, Wang Jianzhi   

  1. School of Economics and Management, Shanxi University, Taiyuan 030006, Shanxi, China
  • Received:2015-09-11 Revised:2016-03-04 Online:2016-09-20 Published:2016-09-20

摘要： 商业模式关系到企业的成败及利润的高低，与其他战略的匹配有利于企业持续获得竞争优势。本文以123家企业为研究样本，采用多元回归技术检验了商业模式匹配跨界搜索战略对企业创新绩效的影响。实证结果表明，效率型商业模式匹配技术知识跨界搜索战略、新颖型商业模式匹配市场知识跨界搜索战略对创新绩效有积极地促进作用。同时，我们还发现，技术知识和市场知识分别积极调节效率型和新颖型商业模式对创新绩效的作用,进而促成匹配。

关键词: 效率型商业模式, 新颖型商业模式, 技术知识跨界搜索, 市场知识跨界搜索, 创新绩效

Abstract: Business model is related to the success or failure of the enterprises, the fit between strategy and business model is beneficial to the sustainable competitive advantage of the enterprise. By using an original data set of 123 firms in China, this study aims to examine the impacts of the fit between business model and transboundary search strategy on the innovation performance. The results show that: efficiency-centered business models coupled with the transboundary search of technological knowledge and the novelty-centered business models coupled with the transboundary search of market knowledge can enhance innovation performance. We also find that the transboundary search strategy moderates the relationship between business model and the innovation performance: with the transboundary search of technological knowledge，the impact of the efficiency-centered business models on the innovation performance is increasing; the novelty-centered business models with the transboundary search of market knowledge increase the innovation performance.

Key words: efficiency-centered business model, novelty-centered business model, transboundary search for technological knowledge, transboundary search for market knowledge, innovation performance