互惠性偏好是行为经济学的基础性假设之一,对传统经济学的理性"经济人"假设提出了强烈的挑战,有效地促进了现代经济理论的发展,同时也对现代企业文化建设产生了重大的影响。中小型民营企业管理活动中存在着显著的互惠性特征,在一定程度上促进了企业绩效的改进。经验性的研究揭示了中小型民营企业互惠性文化在企业绩效改进过程中的微观路径机理,为中小型民营企业加强互惠性管理战略、积极地进行心理契约重构,从而提高企业的运作绩效提供了现实性的理论借鉴。
Abstract
Reciprocity preference is one of basic assumption of behavior economics; it brings on a strong challenge to the rational economic person assumption of traditional economics; it not only initiates the development of modern economic theory, but also has a great impact on the construction of corporation civilization construction. The management activity of small and middle private corporations includes obvious reciprocity features and improves the enterprise operational performance to some extent. The empirical research reveals the micro path mechanism of reciprocity culture in the process of corporation performance improvement for small and middle private corporations, which might provide the actual theory lesson for the small and middle private corporations to strengthen reciprocity management tactics and to actively reconstruct psychological contract, therefore to raise the operational performance of the enterprises.
关键词
互惠性偏好 /
心理契约 /
员工敬业度 /
企业绩效 /
结构方程模型
Key words
reciprocity preference /
psychological contract /
employee professional dedication /
corporation performance /
structure equation model
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基金
教育部人文社会科学研究规划基金项目(12YJA630068):我国企业知识管理实施现状调查及深化机制研究;2012.3-2014.6;教育部人文社会科学研究规划基金项目(12YJA630188):基于复杂系统视角的我国企业隐性知识转移微观机制研究;2012.3-2014.6。
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