本文围绕“寻求推动知识型员工提升创造力的有效路径”这一基本研究问题，以41家银行的197名员工为调查对象，在对相关文献进行回顾和分析的基础上，依托社会认知理论构建并运用层次回归分析方法检验了一个包括中介环节的调节效应模型。研究结果表明知识工作者的内生动机对创造力具有显著正向影响；知识共享意愿在知识工作者内生动机与创造力之间起部分中介作用；自我效能感调节了知识共享意愿对知识工作者内生动机与创造力关系的部分中介作用。这些结论丰富了内生动机与创造力关系理论，同时有助于企业深入理解知识型员工内生动机的重要性及其如何通过知识共享意愿对员工创造力发挥作用。

Based on the basic question of “how to explore the effective path to promote growth of knowledge workers’ creativity”, focusing on 197 knowledge workers from 41 banks as empirical samples, this study establishes a theoretical model of mediated moderator based on the social recognition theory by reviewing relevant literatures and conducting an empirical study with the method of multiple regression analysis. The results reveal that the relationship between intrinsic motivation, knowledge sharing intention and employees’ creativity are positive．Meanwhile there is a partly mediating effect of knowledge sharing intention on the relationship between intrinsic motivation and employees’ creativity. Furthermore, the moderating role of self-efficacy on the relationship between intrinsic motivation and employees’ creativity is fully mediated by knowledge sharing intention. The results can help enterprises better understand the importance of knowledge workers’ intrinsic motivation, and its effect on employees’ creativity through knowledge sharing intention．