科研管理

科研管理 ›› 2016, Vol. 37 ›› Issue (10): 35-42.

• 论文 • 上一篇    下一篇

后发企业逆向创新类型与策略组合研究

徐雨森,徐娜娜   

  1. 大连理工大学管理与经济学部
  • 收稿日期:2014-05-15 修回日期:2016-03-21 出版日期:2016-10-20 发布日期:2016-10-17
  • 通讯作者: 徐雨森
  • 基金资助:

    逆向创新形成机理、影响与中国化路径研究;装配品企业技术链构建过程与影响因素研究;PORC框架下的国家自主创新体系国际化理论与政策研究

The Taxology Research and Strategy evolution of Latecomer Enterprise’s Reverse Innovation: Based on the Dominance Degree of Key Steps in innovation Process

Xu Yusen, Xu Nana   

  1. Faculty of Management and Economics，Dalian University of Technology，Dalian 116024，Liaoning，China
  • Received:2014-05-15 Revised:2016-03-21 Online:2016-10-20 Published:2016-10-17

摘要： 摘要：近年来，在新兴市场国家，回溯创新的案例不断被发现和总结，日益要求对回溯创新的类型进行理论提炼。首先，基于企业在“创意/概念”环节与“研究开发”环节的主导深度，归纳了“弱创意、弱研发”、“强创意、弱研发”、“弱创意、强研发”、“强创意、强研发”四种典型类型。接下来，总结了同以上类型相对应的创新策略（分别谓之为“市场竞速”策略、“利基市场”策略、“开发领先”策略和“全面领先”策略），并且指出采用这些策略企业所需要具有的能力支撑。最后，通过对相关企业不同阶段回溯创新的分析，归纳出本研究中回溯创新可以遵循的演化路径。

关键词: 后发企业, 创新过程, 逆向创新, 创新分类

Abstract: Abstract: In recent years, the cases about reverse innovation have been continually explored and summarized in the emerging countries, which makes the taxology research of reverse innovation become more and more necessary at a theoretical level. First, based on the enterprise involvement and dominance degree of Idea/Concept Generation step and R&D step in innovation process, four typical types of reverse innovation have been classified, including “low in Idea/Concept Generation and low in R&D”, “high in Idea/Concept Generation and low in R&D”, “low in Idea/Concept Generation and high in R&D”, and “high in Idea/Concept Generation and high in R&D”. To corresponding types, the innovation strategies have been brought forward, named “market racing strategy”, “niche market strategy”, “development-oriented strategy”, “overall-oriented strategy”. Then, the enterprise capabilities to assure the strategy implementation have been discussed. At last, the paper summarizes the evolving laws of the reverse Innovation.

Key words: latecomer firms, innovation process, reverse innovation, innovation typology