本文运用探索性案例研究方法,选取1家研发服务机构与3家中小制造企业之间合作案例为研究对象,研究发现:研发服务与中小企业价值共创过程模型分为"观念共识-价值共生-价值共赢"三个阶段;研发服务通过互动诊断与考察交流的"言传+身教"的"传道"方式,帮助企业"觉察"与"觉醒"以达成观念共识;研发服务通过"授之以鱼"与"授之以渔"的"教授+教练"的"授业"方式,帮助企业"学习新知"与"学以致用"以促成价值共生;研发服务通过"答疑+答辩"的"解惑"方式,帮助企业执行方案与达成目标以实现价值共赢。
Abstract
This paper uses an exploratory case study method, selects the cooperation case between one R&D service institutions and three small and medium-sized manufacturing enterprises as the research object, the study found that: R&D service and SME value co-creation process models are divided into three stages:theconcept of consensus, the value of symbiosis, and the value of a win-win situation. R&D service helps enterprises "awareness" and "awakening" to reach a consensus through interactive diagnosis and study exchange by using a "talk + teach" mission; and it also help enterprises to "learn" and "to learn in order to practise", to promote the value of symbiosis by using a "professor + coach" teaching mode, to "teach a man how to fish" rather than to "give a man a fish". Then, through the "Q&A + reply" doubts-solving method, R&D service will help enterprises to implement plan and achieve the goal of a win-win situation of values.
关键词
研发服务 /
价值共创 /
创新能力 /
中小企业 /
案例研究
Key words
R&D services /
value co-creation /
innovation ability /
SMEs /
case study
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基金
国家社会科学基金(14BJY085)、(14BJY008);湖南哲学社会科学基金基地项目(13JD55);国家创新群体科学基金(71221061);湖南省自然科学基金重点项目(12jj2042)。
