科研管理 ›› 2011, Vol. 32 ›› Issue (9): 117-124.

• 论文 • 上一篇    下一篇

产品平台演进模式及动力机制研究

王浩伦, 侯亮, 邹毅   

  1. 厦门大学 机电工程系,福建 厦门 361005
  • 收稿日期:2010-02-02 修回日期:2010-09-16 出版日期:2011-09-27 发布日期:2011-09-22
  • 作者简介:王浩伦(1981-),男(汉),浙江金华人,厦门大学机电工程系,博士研究生,研究方向:大规模定制设计,研发与技术创新管理。侯 亮(1974-),男(汉),河南许昌人,厦门大学机电工程系教授,博士生导师,博士,研究方向:现代设计理论与方法、研发管理。邹 毅(1982-),男(汉),福建龙岩人,厦门大学机电工程系,硕士研究生,研究方向:创新设计。
  • 基金资助:

    国家自然科学基金(70402013,70772093);福建省科技重大专项(2008HZ0002-1)。

The evolution pattern and dynamic mechanism of product platform

Wang Haolun, Hou Liang, Zou Yi   

  1. Department of Mechanical and Electrical Engineering, Xiamen University, Xiamen 361005, China
  • Received:2010-02-02 Revised:2010-09-16 Online:2011-09-27 Published:2011-09-22

摘要: 随着大规模定制、模块化成为产品开发和生产的主流模式,产品平台创新已成为了局限企业产品自主创新能力发展的瓶颈。掌握产品平台发展规律及其动力机制是企业实施产品平台创新的前提和基础。本文通过某铣床类平台、厦工轮装(轮式装载机)平台和NOKIA手机平台的案例分析,基于大规模定制程度提出了三种产品平台演进模式,进一步分析产品平台演进的内外动因和两者之间的适配关系,以及不适配性引起偏差形成产品平台矛盾问题,得出了产品平台内部创新力形成机制和产品平台演进驱动模型。

关键词: 模块化产品平台, 产品平台演进, 内外动因, 创新机制

Abstract: With a massive customization, modularization has become the mainstream patterns of product development and production. The innovation of product platform has become a bottleneck for the enhancement of enterprises' independent innovation ability. To master the development law and dynamic mechanism of product platform is the premise and foundation for enterprises to implement product platform innovation. Through cases study of milling machine ,wheel loaders of XGMA, and NOKIA mobile phones,three types of product platform evolution models are proposed based on the level of massive customization. Then the internal and external motives of the product platform evolution are analyzed and the suitability relationship between motives is investigated, as well as the deviation caused by the unsuitability relationship between motives is mentioned, the contradiction of product platform induced by deviation is also discussed. In the end, the formation mechanism of product platform internal innovation and driven model of product platform evolution are put forward.

Key words: modular product platform, product platform evolution, internal and external motives, innovation mechanism

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