企业数字责任感知对员工创新行为的影响研究

doi:10.19571/j.cnki.1000-2995.2025.07.015

摘要/Abstract

摘要： 员工创新是企业构建竞争优势和实现可持续发展的关键源泉，数字化浪潮赋予员工创新更广阔的空间与挑战。数字责任作为企业文化的核心部分，反映了企业的价值观与道德标准，能有效激发员工的创新潜能。然而，关于企业数字责任对员工创新行为的影响尚未得到系统性关注和深入探讨。基于此，本研究从数字责任的视角，借鉴刺激-机体-反应（SOR）理论模型和组织认同理论，探讨了企业数字责任感对员工创新行为的影响机制。通过三个阶段收集的314份问卷数据，采用层级回归方法与Bootstrap方法进行实证分析发现：（1）企业数字责任感知正向影响员工主动创新行为和被动创新行为；（2）工作意义感在企业数字责任感知与员工主动创新行为和被动创新行为之间发挥中介作用；（3）创新自我效能正向调节了工作意义感对员工主动创新行为和被动创新行为的影响，以及工作意义感在企业数字责任感知与员工主动创新行为和被动创新行为之间的中介作用。本研究拓展了企业数字责任感知的作用机制及其边界条件，为组织在数字化转型过程中激发员工创新行为提供了理论依据和实践指导。

关键词: 企业数字责任感知, 工作意义感, 主动创新行为, 被动创新行为, 创新自我效能

Abstract: Employee innovation serves as a critical source for enterprises to establish competitive advantages and achieve sustainable development, while the digital transformation wave presents both expanded opportunities and new challenges for employee innovation. Corporate digital responsibility, as a fundamental component of corporate culture, embodies corporate values and ethical standards, effectively stimulating employees′ innovation potential. However, its influence on employee innovation behavior has yet to receive systematic academic attention or thorough investigation. Therefore, this study examined the impact mechanism of perceived corporate digital responsibility (PCDR) on employee innovation behaviors through the theoretical lenses of the Stimulus-Organism-Response (SOR) framework and organizational identification theory. Utilizing the three-wave survey data from 314 respondents, this empirical study employed hierarchical regression analysis and bootstrap methods to reveal that: (1) PCDR positively affects both proactive innovation behavior and reactive innovation behavior; (2) work meaningfulness mediates the relationship between PCDR and proactive innovation behavior and reactive innovation behavior; and (3) innovation self-efficacy positively moderates the direct effects of work meaningfulness on proactive and reactive innovation behaviors and the mediating effect of work meaningfulness in the PCDR-innovation behavior relationship. This research will extend our understanding of the mechanisms and boundary conditions of PCDR, provide theoretical foundations and practical insights for organizations to stimulate innovation behaviors during digital transformation.

Key words: perceived corporate digital responsibility, work meaningfulness, proactive innovation behavior, reactive innovation behavior, innovation self-efficacy

张生太, 郭鹏利. 企业数字责任感知对员工创新行为的影响研究[J]. 科研管理, 2025, 46(7): 155-164.

Zhang Shengtai, Guo Pengli. Research on the impact of perceived corporate digital responsibility on employee innovation behavior[J]. Science Research Management, 2025, 46(7): 155-164.

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