科研管理

科研管理 ›› 2018, Vol. 39 ›› Issue (5): 112-119.

• 论文 • 上一篇    下一篇

相互依赖视角下企业应对环境变化策略研究--以海尔集团为例

葛法权1，申光龙2   

  1. 1河南农业大学文法学院，河南 郑州450002；
    2南开大学商学院，天津300071
  • 收稿日期:2016-10-31 修回日期:2017-11-14 出版日期:2018-05-20 发布日期:2018-05-21
  • 通讯作者: 葛法权

A study of enterprise strategies of coping with environmental changes from the perspective of interdependence relationship by taking Haier Group as an example

Ge Faquan1， Shin Kwangyong2   

  1. 1. School of Humanity and Law, Henan Agricultural University, Zhengzhou 450002, Henan, China；
    2. School of Business, Nankai University, Tianjin 300071, China
  • Received:2016-10-31 Revised:2017-11-14 Online:2018-05-20 Published:2018-05-21

摘要： 在环境不确定常态化及不确定程度提升情况下，如何应对环境变化已成为企业面临的重要问题。本文从相互依赖视角对海尔进行了案例研究，分析了企业在不同特征环境下应对环境变化的策略。研究发现，企业采用：1）高开放性模式并实施去中心化活动有助于应对高异质性环境变化；2）高严密性规则并实施建设性冲突活动有助于应对强关联性环境变化；3）高模块化模式并实施自组织建设活动有助于应对低可控性环境变化；4）高即时性规则并实施反馈循环活动有助于应对强动态性环境变化。

关键词: 应对策略, 环境变化, 相互依赖关系

Abstract: With the normalization and increasing degree of environmental uncertainty, enterprises should adopt corresponding strategy. From the perspective of interdependence, this article not only conducts a single-case study on Haier Group but also analyzes the enterprise’s strategies of coping with environmental changes in different environments. This study finds that the enterprises can adopt the following strategies: 1) using high opening model and implementing decentralized activity can help cope with high heterogeneity environments; 2) using high stringency interdependency rules and implementing constructive confrontation activity can help cope with high relevancy environments; 3) employing high modularity interdependency patterns and implementing self-organizing activity can help deal with weak controllability environments; 4) employing high immediacy interdependency rules and implementing feedback loop activity can help deal with high dynamic environments.

Key words: coping strategy, environmental change, interdependent relationship